We’re Pentland Brands; a dynamic, global family business, and proud owners and licensees of many iconic active and footwear brands. With a community of over 1,300 team members worldwide, we embrace diversity and inclusion, and champion growth and development. Our success is built on teamwork, courage, innovation, and an unwavering commitment to excellence.

WHAT’S THE MISSION FOR THIS ROLE?

The Apparel Designer - Everyday & Icons plays a key role in creating versatile, stylish, and functional apparel designed for everyday comfort and modern lifestyles. Working within the Product Creation team, this role brings consumer insights, trend awareness, and strong design execution together to deliver products that feel contemporary, relevant, and aligned with the brand’s aesthetic. 
The mission is to translate trend, consumer needs, and brand identity into commercially successful collections that balance creativity, practicality, and global appeal. 

WHAT DOES THIS ROLE DO?

As our Apparel Designer - Everyday & Icons you will be responsible for: 

• Designing seasonal Everyday Apparel collections that align with brand direction, consumer insights, and commercial needs. 

• Creating clear, detailed design concepts including sketches, CADs, colour stories, and material selections. 

• Collaborating closely with Product Management and Consumer Insights to ensure designs meet market needs and reflect evolving lifestyle trends. 

• Collaborating with Rapid Prototyping Centre to create physical concepts for trialing design details and full silhouettes before designs are put into work. 

• Working with Product Development to ensure all designs are feasible, manufacturable, and aligned with cost, fit, and quality requirements. 

• Participating in fittings and sample reviews, refining designs to ensure alignment with the intended aesthetic, comfort, and construction standards. 

• Contributing to the creation of line architecture and range building, ensuring a balanced, cohesive, and brand-right product offer. 

• Maintaining accurate and up-to-date design data in PLM, including CADs, specs, and material details. 

• Supporting storytelling and design presentations for internal teams, articulating design rationale and consumer insights behind the collection. 

WHAT DO I BRING TO THE ROLE?

You just might be our next superstar if you have the following skills and experience:

• Experience designing lifestyle, casual, or everyday apparel across men’s, women’s, or unisex categories. 

• You have a degree in relevant design fields: Fashion, Sport, Industrial and Graphic Design, or equivalent experience, and have a minimum of 2-3 years experience in a professional environment 

• Strong ability to translate trends and consumer insights into commercially viable design concepts. 

• Proficiency in all Adobe CC;  knowledge of Clo3D or similar; PLM experience is a plus. 

• Solid understanding of garment construction, fabrics, and manufacturing processes. 

• Strong drawing, CAD, and visual communication skills with attention to detail and consistency. 

• Ability to balance creativity with commercial awareness—designing products that look great, feel great, and resonate with everyday consumers. 

• Are passionate about sustainability and have experience implementing environmentally responsible material strategies. 

• Collaborative working style with the ability to partner effectively across design, product, development, and marketing teams. 

• Passion for modern lifestyle design, consumer culture, and creating apparel that enhances everyday life. 

We want you to live our company principles, bringing a strong consumer focus, while always looking for ways to improve and grow in your role. Take ownership of your work and be proactive in solving problems whilst communicating openly and treating everyone with respect and kindness. And, of course, let your creativity shine by bringing your unique style and individuality to the Pentland Brands Team.

WHAT’S IN IT FOR ME?

• Competitive salary + discretionary bonus

• 25 Days Holiday: Increases with length of service and the option to purchase additional days to suit your needs.

• Discounts: Brand discounts (including friends and family and JD Sports), Sample Sales, and other retail discounts and perks.

• Family-Friendly Benefits: Generous enhanced parental leave policies

• Health Perks: Choose from a variety of health-related perks including medical cash plan, critical illness cover, life assurance, gym and fitness discounts, dental insurance, eye care, and health screening to maintain your wellbeing.

• Travel Perks: Take advantage of our season ticket loan, cycle to work schemes, electric car schemes, and discounts on home charging units to support eco-friendly commuting.

• Flexible Working: We offer hybrid working and flexible working hours, allowing you to start your day earlier or later to help with commute costs or personal commitments.

• Chance to join our Charity, D&I and Sustainability employee networks.

As an equal opportunity employer, we’re committed to fostering diversity and creating an inclusive culture across our business, stores, and office environment.

We warmly welcome your application.

This vacancy is a newly created role as part of organisational changes. Final appointment will depend upon the outcome of consultation processes and affected employees will have priority for consideration.